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Marketing & Creative Automation

A retail group 10x’s its creative output on the same Adobe plan

A retail marketing team was paying for Adobe enterprise and barely using it. We automated their banner and asset production with Adobe Firefly Services.

Harbourfront Retail Group · Chicago, IL

60%
less production time
5 → 1000s
assets from one template
$0
in new software (same licenses)

The challenge

Harbourfront’s small team hand-built every banner, in every size, for every channel. They were paying enterprise prices for Adobe and using a fraction of it, while campaigns shipped late.

What we did

  1. 01

    Audited the Adobe enterprise plan and found the unused production capabilities.

  2. 02

    Built a Firefly Services pipeline that turns one master asset into hundreds of on-brand, sized variants.

  3. 03

    Connected it to their workflow so a campaign goes from brief to assets in a single run.

“We were paying for Adobe and barely using it, and my team spent their days resizing banners instead of being creative. Now a campaign that took a week ships in an afternoon, and the work is actually fun for them again.”

Tomás R., Marketing Director · Harbourfront Retail Group, Chicago, IL

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